Greg Norman claims LIV Golf players increased viewership at The Masters
LIV Golf CEO Greg Norman claims that the reason for the increased viewership at this year's Masters was a result of LIV Golf.
Greg Norman, the CEO of LIV Golf, says he believes his league is the reason The Masters ratings were up for the 2023 tournament.
A total of 18 LIV Golf players were in the field at The Masters this year, with three finishing in the top six.
Brooks Koepka was in contention all week after missing the cut at last years' tournament, and he went on to finish tied for second, four shots back of winner Jon Rahm.
Two birdies in a row and Brooks Koepka moves to solo-second place. #themasters pic.twitter.com/Nf4eyk9oz7
— The Masters (@TheMasters) April 9, 2023
Phil Mickelson put on a late tournament charge up the leaderboard and finished alongside his fellow LIV Golf player in second place.
Related: Phil Mickelson walked out to THIS Eminem song at LIV Golf Adelaide's party hole
Patrick Reed was the third of the PGA Tour's rival league to break the top six, finishing tied for fourth with Jordan Spieth.
Following the conclusion of the tournament, CBS announced a solid increase in viewership at this year's Masters Tournament.
And Norman, while speaking to media ahead of this week's LIV Golf Adelaide event, says he believes that was because of LIV.
Norman was asked about the relationship between LIV Golf and the DP World Tour, following the news that LIV Golf had lost its arbitration case against the latter.
He added:
After two rounds at LIV Golf's first Australian tournament happening this week, Talor Gooch leads by an incredible 10 strokes.