FootJoy SS13 Performance Apparel
New collection features an array of fashionable colours that work in unison with contemporary designs
FootJoy has signalled its intent to continue its rapid rise in the full-line golf apparel market after unveiling its Spring/Summer 2013 Performance Apparel Collection.
Following in the footsteps of the brand’s 2012 debut, the stunning new range masters the balance in comfort, style and performance.
The new line, available in-store March 2013, features a core range of essential performance offerings from polo shirts and trousers to sweaters and pullovers in a variety of styles and colour stories comprising Discovery (navy, Kelly green, pink and white), Cove (black, steel blue, khaki and cream), Horizon (periwinkle peach, stone and white) and Harbour (cobalt, flame, spa blue and white).
And FootJoy has confirmed Austrian golfing sensation Bernd Wiesberger, above, has become the new European ambassador for its apparel collection.
The 27-year-old has already started wearing garments from the brand’s new 2013 Spring/Summer Performance Apparel collection and will continue to do so in all tournaments throughout the 2013 European Tour season.
Wiesberger, a two-time European Tour champion, has already put the new apparel in play at the Abu Dhabi HSBC Golf Championship and couldn’t be happier with the array of colour and design options as well as the high-performance fabrics that allow him to play his best in all playing conditions.
“It’s important that you have high performance golf apparel on to prepare for whatever weather conditions may hit you, thus allowing you to perform your best. FootJoy apparel offers the best of fashion and performance excellence and I am really excited to represent such an iconic brand on Tour,” he says.
A narrower line of women’s apparel will also be available, completing the best apparel line ever offered by FJ.
Says FootJoy’s European marketing manager Russell Lawes: “We’ve talked to golfers and our trade partners, who enthusiastically support the plans and offerings; the response to the 2013 Performance Apparel Collection from retailers has been nothing short of incredible, generating numerous phone calls wanting to book the product.
“We are confident that we will receive a positive response from golfers across the country towards this fresh and contemporary range. This season represents an important step forward in FootJoy’s mission to enhance the enjoyment of the game for golfers of all ages and abilities.”
FJ Performance Apparel is worn on tour by some of golf’s biggest names, including Ryder Cup stalwart Steve Stricker, two-time PGA Tour champion Jason Dufner and former Open Champion Ben Curtis.
Click through the images below to see more of the FootJoy Performance Apparel collection.
For more information visit www.footjoy.co.uk. Follow @Golfmagic and join us on Facebook for all the latest golf news, views and reviews.
