OGIO steps out of the shadows with new premium golf bag range
OGIO Europe has added another string to its bow with the release of its first ever premium synthetic golf bag, the OGIO SHADOW.
Taking inspiration from the aerodynamic lines and meticulously crafted details of a luxury sports car, the SHADOW is the latest addition to OGIO’s industry-defining portfolio.
The bag combines modern design with a timeless aesthetic, including a perforated hip pad for maximum carrying comfort and a magnetic pocket for accessories.
To personalise the bag’s luxurious look, golfers can have their pick of four distinct colourways - classic ‘White’, silver-coloured ‘Moon’ rich blue ‘Earth’ and sleek black ‘Midnight’.
In line with the philosophy that has made OGIO one of golf’s leading manufacturers, SHADOW bags are exclusively crafted with premium materials to ensure maximum durability, meaning each bag could be the last a golfer will ever need to buy.
Michael Birch, sales and marketing manager at OGIO, said:
“The OGIO SHADOW has been a real passion project for us and something we’re very excited about adding to our portfolio.
“Creating something that is so aesthetically unique - without compromising the high standards of quality, performance and longevity that we hold all of our bag to – has been an incredibly rewarding challenge and feels like the next step in our evolution as a manufacturer.”
The launch of the OGIO SHADOW is set to continue the brand’s recent hot streak of industry-defining new ranges – including the chic OGIO RISE collection and a new wave of the popular Alpha Backpack, both of which debuted last year.
It has been an eventful start to 2024 for OGIO, who unveiled an array of new golf accessories in January and a first-ever range of lightweight carry bags in February.
Owned by Callaway Golf Company, OGIO sits alongside a portfolio of global brands, including Odyssey, Topgolf, Toptracer, TravisMathew and Jack Wolfskin.
Since its foundation in 1987, OGIO has become well established with its inventive designs and technologically advanced personal storage products – making them a vital cog in the wheel across a wide variety of sports.
Johnny joined GolfMagic as Reviews Editor in 2023 having worked for Sports Impact for two years as Head of Social Media, working alongside prominent golf brands including Galvin Green, Motocaddy and Wilson.
