Topgolf launches brand-new golf club with one goal: make golf less hard

Topgolf continues to make golf more accessible for all with the unveiling of a brand-new golf club: ‘The Sure Thing’. Created to make the game significantly easier and more enjoyable, The Sure Thing is available for use exclusively at Topgolf venues around the world.

Topgolf celebrates the bad shots from novice players just as much as the beautiful swings from the seasoned golfers, and this new addition to Topgolf gameplay shows that the modern golf entertainment leader has a soft spot for those new to the game of golf.

“The world needs more play in it and The Sure Thing offers a chance for all players to have fun at Topgolf, regardless of skill level,” said Michael Angelides, Senior Director of International Marketing at Topgolf.

The Sure Thing has been designed in collaboration with Callaway and made for the everyday, “just want to feel the thrill of hitting a golf ball” player. Officially not for sale and only available for gameplay at Topgolf venues, The Sure Thing is equipped with features that basically guarantee your golf swing, is, well, a sure thing:

• Enormous club face: A larger club face means a better chance of making contact with the ball, resulting in less whiffs and more hits.
• 20° loft: Real talk – all that means is the ball will fly higher after you hit it.
• Shorter club shaft: That long, slender part of a golf club? That’s the shaft, and the shorter it is, the more control players have.
• Chicken wing technology: Leave the complicated technology for another day. The Sure Thing is powered by Topgolf’s proprietary chicken wing technology, something no other company has dared use before (wink, wink).

“We want everyone to experience the thrill of making contact with the ball and The Sure Thing will provide Players of all abilities with that opportunity,” added Angelides. “Making golf more attractive to more people goes hand-in-hand with making the game easier, and launching The Sure Thing club with beginners in mind is our way of helping to make that happen.”

Now available at the Topgolf venues in Chigwell, Watford and Surrey as well as Topgolf Glasgow, ‘The Sure Thing’ comes in two sizes, suited for both children and adults, and left handers!