Arccos partners with SuperStroke to launch new grip accessory

Arccos Golf, the pioneer of big data and artificial intelligence for golf, has joined forces with SuperStroke to launch an accessory that enables its Arccos Caddie Sensors to be seamlessly integrated into all SuperStroke CounterCore and Traxion putter grips with an existing Tech-Port.

Developed through close collaboration between award-winning Arccos and SuperStroke engineers, the new accessory meets the growing demand from the rapidly expanding global Arccos Caddie user base and aligns with SuperStroke’s position as the No. 1 putter grip in golf.

The accessory consists of a custom-built housing that attaches the Arccos Caddie Putter Sensor to a SuperStroke CounterCore or Traxion putter grip, together with a tightening tool and SuperStroke wrench.

The revolutionary Arccos Caddie platform provides shot tracking data across every club in the bag and was recently adopted by PING, having been proven as a valuable game-improving technology while embedded in Cobra KING F8 and F9 golf clubs over the past two years.

It automatically tracks and analyses a user’s on-course performance via an ultralight sensor in each club grip and a smartphone app. It then deploys artificial intelligence, developed in partnership with Microsoft, to show users their optimal strategy and predicted outcome for every shot on any hole in the world. This is calculated based on an individual’s shot history, other users’ performance, wind speed and direction, elevation changes, hole geometry, hazard locations and more. Last year, players using Arccos Caddie for at least ten rounds, achieved a 3.79 stroke average handicap improvement.

“Golfers in the Arccos community are passionate about harnessing the latest innovations to improve their on-course performance, which is exactly why a large number of our users choose SuperStroke Traxion putter grips with a Tech-Port,” said, Arccos CEO and Co-founder Sal Syed. “That’s why we’re thrilled to add this product to our growing portfolio of offerings, including those developed in partnership with leading global brands like Cobra Puma Golf, PING and Microsoft.”

Commenting on the partnership, Dean Dingman, CEO of SuperStroke USA, said: “For more than a decade, we’ve pushed the innovation envelope and are continuing along that path through this collaboration with Arccos. We’re happy to provide Arccos Caddie users with an integrated solution for connecting a smart sensor to our performance-driven putter grips.”

The accessory is now available from www.arccosgolf.com at £19.99.

Winner of the Golf Digest Editor’s Choice Award for the past four years, Arccos Golf was listed among the “World’s Most Innovative Companies 2018” by Fast Company, ranking No.3 in the Sports category globally. Arccos boasts the golf industry’s richest data set, which includes detailed information on five million connected clubs, over 200 million shots hit during nearly three million rounds, as well as those clubs used to take each shot and hundreds of millions of mapping data points for 40,000 golf courses worldwide.

Arccos Golf products are available at Apple Stores, Microsoft Stores, Amazon and other leading golf, sporting goods and technology retailers worldwide. For more information, please visit: www.arccosgolf.com.