DP World Tour returns to Korea for first time in decade with unique container
DP World Tour's unique 'Second Life' grassroots golf ball container makes first Asian stop at this week's Korea Championship presented by Genesis.
DP World’s ‘Second Life’ Container is making its return on the DP World Tour at the Korea Championship Presented by Genesis, taking place at the Jack Nicklaus Golf Club, Incheon from April 27-30 2023.
As a global logistics expert, DP World is leveraging its logistics and supply chain network to transport the container to key events around the world on the DP World Tour and has already collected more than 130,000 golf balls over the course of the DP World Tour.
The initiative supports DP World’s partnership and grassroots goals which aims to grow golf globally, drive positive community impact and make the sport more accessible.
This is the first time the container has visited Asia as the DP World Tour returns to South Korea for the first time in a decade. The container has been transported to the Jack Nicklaus Golf Club in Incheon via Unico (a DP World company) and will continue its journey across Europe via DP World’s high-tech PNC terminal at Busan Port following the event.
To mark this special event on the golfing calendar, DP World has confirmed the attendance of local children’s golf academy, ViseN Academy, as special guests at the Korea Championship. The juniors will be given a guided tour of the event to learn about the container, donate some golf balls and enjoy the DP World ‘Long Putt Challenge’ in the fan zone.
Fans and attendees of this week’s Korea Championship are being encouraged to donate any used and unwanted golf balls to the collection as part of the week, where prizes such as golf clubs and trips to other DP World Tour events will be on offer.
The balls collected this season will be donated to worthy grassroots golf projects around the world to grow the game further. DP World is focusing on three key areas of growth for the sport – golf for the disabled, junior golf and women’s golf – hoping to inspire and encourage more people to take up the sport.
Daniel van Otterdijk, Chief Communications Officer at DP World, said:
The inaugural Korea Championship Presented by Genesis, co-sanctioned by the DP World Tour and the KPGA, will have a US$2million prize fund on offer. The event will feature some of the most talented Korean golfers including three-time DP World Tour winner and Seoul-native Wang Jeunghun as well as DP World Tour stars and Ryder Cup hopefuls Robert MacIntyre, Rasmus Højgaard and Adrian Meronk.
Ben Cowen, Chief Tournament Business Officer at DP World Tour, said:
DP World’s influence and business in South Korea is prevailing both on and off the golf course. DP World is a major player in the country connecting it with customers around the world via their operations in the Busan Port and their extensive multimodal logistics capabilities. In March 2023, DP World announced that the first commercial deployment of its revolutionary container storage system, BoxBay, is planned at its Pusan Newport Corp (PNC) terminal at Busan Port.
Golf fans can keep up to date with the latest news on DP World’s Second Life Container by visiting: https://www.dpworld.com/dpwtcontainer
Andy first joined the brand on a month's work experience back in April 2011, and he now assumes the Editor role. When Andy joined GolfMagic it was a small site with potential.
